Felipe de leon filipino values slogan

FILIPINO CULTURAL IDENTITY

Felipe M. de Leon, Jr.

What is Culture?

 Culture is essentially the way we perceive the world , the values arising from this perception , and the way we express these values as well as the skills they necessitate.

 Perception > Values > Expressions / Skills

 Any activity, product or expression attained through the application of human skill is CULTURE, that which is not is

NATURE, such as trees, rivers, mountains, birds.

UNESCO defines culture as:

“The whole complex of distinctive spiritual, material, intellectual and emotional features that characterize a society or social group .

It includes not only the arts and letters, but also modes of life, the fundamental rights of the human being, value systems, traditions and beliefs .”

Three Main Value-

Orientations Engendered by core value of Kapwa

 FILIPINOS LOVE TO

CONNECT, ESPECIALLY TO

PEOPLE

 FILIPINOS LIKE TO

EXPERIENCE TH